In B2B sales, you want to position yourself as a trusted partner and consultant. Few things are guaranteed in life, and any reputable sales representative will avoid making lofty or unrealistic promises. вЂњGuaranteedвЂќ is one of those words thatвЂ™s commonly flagged by spam filters, and for good reason. Alternative: Following up on our conversation last 2. Follow-up emails succeed when they are specific to the individual prospect and the interactions you have previously had with them. Although it is more appropriate in this context, the subject line is still plagued by vagueness. This subject line is commonly used for follow-up emails. An email with this subject line can signify anything from an inquiry from the boss to a quick note from a college roommate. Again, this subject line offers no specific information about the emailвЂ™s contents and is generic to the point of being clichГ©. вЂњJust checking inвЂќДЄs the subject line for a cold email, вЂњJust checking inвЂќ raises many of the same problems as вЂњHi.вЂќ Unless you have actually spoken with the email recipient previously, you are not checking in with them.

Here are eight email subject lines that are sure to land you in the trash folder: 1. This irritates prospects and in some cases may even qualify as spam. Many of the most popularly subject lines in use donвЂ™t follow this logic, however. Whether youвЂ™re writing a cold email or following up, email subject lines play a crucial part in making the right impression and getting your message read.ДЄ good subject line is specific, suggests a benefit to the recipient, and is contextually appropriate for the business relationship.

Another way to say just checking in